News Archives
Home Move Triggers alert service launched
Fri 17th Feb 2012
23 Jan 2012: Callcredit Marketing Solutions has launched a new service that helps marketers tap into the lucrative home mover market by identifying consumers at every stage of the moving cycle.
ConnectEurope 2012, 15 Mar, London
Fri 17th Feb 2012
A major digital conference for online marketers, bringing industry keynotes from leading organisations and brands.
Breathe life into your CRM
Fri 17th Feb 2012
17 Feb 2012: White coats on, stethoscopes at the ready – Carolyn Bondi discusses the basic biology of CRM campaigns and offers her top tips for boosting your CRM strategy for 2012.
Testing key to integrating email marketing
Fri 17th Feb 2012
17 Feb 2012: When it comes to integrating email marketing into a successful multi-channel marketing strategy, the answer comes down to testing, testing and yet more testing, finds James Lawson.
Emailvision hits 50% revenue growth in 2011
Wed 15th Feb 2012
15 Feb 2012: Emailvision announces a record performance in 2011 with revenues up by over 50% to $90m.
New predictive marketing analysis system for automotive sector
Wed 15th Feb 2012
15 Feb 2012: CRM, database and insight services provider Eclipse Marketing collaboration establishes 'the first ever' complete predictive marketing analysis system for the UK’s automotive sector.
Autoglass owner deploys campaign attribution solution
Wed 15th Feb 2012
15 Feb 2012: Belron, the world’s largest vehicle glass repair and replacement company, has deployed software from Celebrus Technologies to launch a campaign attribution solution to manage its global off-line advertising effectiveness.
Councils must get their data act together, says ICO
Wed 15th Feb 2012
14 Feb 2012: Information Commissioner demands councils get their data act together after it emerged that five councils have breached the Data Protection Act by failing to keep people’s personal information secure.
Countdown to TFM&A begins in earnest...
Tue 14th Feb 2012
14 Feb 2012: With only a couple of weeks till the biggest event in the database marketing calendar, Antony Begley takes a look ahead to Technology for Marketing & Advertising 2012 and picks out a few highlights worth catching at this year’s show.
Publishing Software Company integrates Adestra MessageFocus
Wed 8th Feb 2012
6 Feb 2012: The Publishing Software Company has integrated its Contact Manager with Adestra’s advanced email marketing platform MessageFocus.
Thorpe joins Indicia as development director
Fri 3rd Feb 2012
3 Feb 12: Indicia, the rapidly expanding Bristol-based customer intelligence agency has announced that industry veteran Alan Thorpe has been appointed as Business Development Director to support the commercial team.
MyMarketing launches client-site telemarketing service
Fri 3rd Feb 2012
3 Feb 2012: MyMarketing has launched a new service providing customers with a highly trained on-site telemarketing team situated within the premises of the company or business that appoints them.
Pernod Ricard adopts Marketing Spend Management platform
Fri 3rd Feb 2012
3 Feb 2012: Pernod Ricard, the world co-leader in wines and spirits, has successfully migrated to the evolved version of the ProProcure Software as a Service (SaaS) platform.
Sports CRM Summit 2012, 22 May, Wembley Stadium
Thu 2nd Feb 2012
The Sports CRM Summit provides a unique platform for the sports industry to converge and discuss the latest CRM strategies that clubs & organisations are using to understand, grow, retain and manage their customer relationships.
Delivering success through agile CRM, 22 Feb, online
Wed 1st Feb 2012
Maximizer Software presents a free online seminar examining how agile CRM can help organisations respond quickly and effectively to the constantly-changing business environment.
PCA adds international lookup extension for Sage CRM
Wed 1st Feb 2012
1 Feb 2012: Address data specialist Postcode Anywhere has unveiled a new, free-to-download international address auto-complete application for Sage CRM.
Wise appointment for data8
Wed 1st Feb 2012
1 Feb 2012: Data8 has appointed Simon Wise as account manager to assist in their expansion plans for their real time data validation service Integr8.
Stares joins REaD UK
Wed 1st Feb 2012
1 Feb 1012: Data asset management specialist REaD UK has hired former DQM Group Sales Manager Marc Stares as Business Development Manager.
ER opt-out rates fall for second consecutive year
Wed 1st Feb 2012
31 Jan 2012: Electoral Roll opt-out rates have fallen for the second year in a row, according to a new report from direct marketing services and credit data agency Callcredit Information Group.
Alterian snapped up by SDL for £69.7m
Mon 30th Jan 2012
30 Jan 2012: SDL, a leading provider of Global Information Management (GIM) solutions, has completed the acquisition of Alterian for a net cash consideration of £69.7.
Scientia promises data within 24 hours of order
Wed 25th Jan 2012
25 Jan 2012: Consumer data supplier Scientia Data, a division of The REaD Group, has unveiled a new commitment to deliver consumer data ordered by clients within 24 hours of the order being placed.
RedEye director Tim Roe joins DMA Email Council
Wed 25th Jan 2012
25 Jan 2012: RedEye Director of Data & Deliverability Tim Roe has been unanimously co-opted onto the Direct Marketing Association (DMA) Email Marketing Council.
CDC unveils new high volume customer complaint management tools
Mon 23rd Jan 2012
17 Jan 2012: CDC Software has announced a number of significant enhancements to its customer complaints and feedback management platform, CDC Respond 5.6.
Adestra partners with Apteco for email broadcasting via FastStats
Mon 23rd Jan 2012
18 Jan 2012: Adestra has partnered with Apteco to integrate its enterprise level email marketing platform, MessageFocus, with Apteco’s FastStats respected data analysis and automation platform.
Leadgen specialist Planet49 rebrands as eGENTIC
Mon 23rd Jan 2012
23 Jan 2012: Planet49, the leading provider of online lead generation, has confirmed that from tomorrow onwards it will be rebranded as eGENTIC.
WorldAddresses.com launches address lookup plug-in portfolio
Mon 23rd Jan 2012
23 Jan 2012: Online international address lookup software provider WorldAddresses.com has launched a portfolio of address lookup plug-ins that allow marketing, CRM, database and sales staff to quickly validate address data as it is entered into a wide range of leading e-commerce and CRM systems such as Magento, Microsoft Dynamics and Salesforce.
DMA: DM faces 20% cost hike under new proposals
Tue 17th Jan 2012
17 Jan 2012: Proposed changes to postal regulations could leave direct marketers liable to increased VAT bills, adding 20% to their costs - with charities likely to be worst hit as they can not reclaim VAT payments.
Loyalty World Russia, 15-16 May, Moscow
Tue 17th Jan 2012
Loyalty World Russia, CIS & Baltics 2012 is a unique conference designed to assist businesses in understanding the complexity that lies behind running a successful customer loyalty campaign.
Dev Week 2012, 26-30 Mar, London
Tue 17th Jan 2012
Now in its 15th year, DevWeek is the UK’s biggest independent conference for software developers, database professionals and software architects.
MBA in Loyalty, 4-6 Mar, Dubai
Tue 17th Jan 2012
The 3 Day MBA in Loyalty promises just that with an expert trainer walk attendees through the complex world of customer loyalty.
Loyalty World Germany, 19-21 Mar, Bonn
Tue 17th Jan 2012
The leading conference offering innovative customer loyalty strategies to brands operating in the German speaking regions of Europe.
Silverpop director joins DMA Council
Tue 17th Jan 2012
CMO Show 2012, 27-29 Mar, London
Tue 17th Jan 2012
Europe's leading event focusing o the role of the Chief marketing Officer in a rapidly chnaging world.
PCA launches international lookup plug-in for Magento Connect
Tue 17th Jan 2012
17 Jan 2012: Postcode Anywhere has released a free-to-download contact data auto-completion app for the Magento Connect marketplace providing UK and international address auto-fill for all the standard entry screens within Magento Community Edition.
IOF National Convention, 2-4 Jul, London
Tue 17th Jan 2012
The Institute of Fundraising’s annual convention and expo will see the industry gather to discuss what lies ahead for fundraising in the coming years.
DMA Data Conference, 1 Mar, London
Tue 17th Jan 2012
With all the new data legislations that have been put into place you cannot afford to miss this conference.
CRM and the donor journey, 28 Feb, London
Tue 17th Jan 2012
CRM, segmentation and improved donor insight are absolute necessities in the current charitable giving market, which is why this action-packed one-day conference will address exactly how charity marketers can radically change their marketing and communication strategy
It's almost time for the biggest event of the year...
Tue 17th Jan 2012
The UK’s largest and longest running industry event and the hub of the marketing and advertising community returns with Database Marketing magazine as a key media partner.
Direct Marketing & Fundraising 2012, 27 Feb, London
Tue 17th Jan 2012
Institute of Fundraising conference aimed at helping fundraisers succeed in producing communications that stand out in an increasingly crowded marketplace.
The future of direct marketing, 2 Feb, London
Tue 17th Jan 2012
The DMA has joined up with digital marketing agency LBI for this half day event with well known brands such as Virgin Atlantic doing a spot of future gazing.

